As a branding agency, we’ve played a key role in establishing Racebox as one of the most trusted and recognizable GPS tracker brands on the market.
We executed multiple high-quality productions focused on brand awareness and demonstrating the full capabilities of Racebox devices in real-world scenarios - from drag races to circuit laps.
Through targeted digital marketing strategies and social media campaigns, we successfully drove audience engagement and significantly increased product sales.
Brand Essence
& Personality
Product Development
Racebox has rapidly become one of the most respected names in GPS performance tracking, offering cutting-edge solutions for both amateur and professional motorsport enthusiasts.
We collaborated with dev team and the people at the factory where the devices are produced to understand their durable products and know how to execute this campaign.
Kickstarter Campaign
We supported Racebox through the full journey of launching the Racebox Micro - from early product development to a successful Kickstarter campaign.
During development, we helped shape the product’s positioning and key features, focusing on compact design, 25Hz GPS accuracy, and seamless app integration. For the product campaign, we produced dynamic content showcasing real-world use and functionality to build excitement and awareness.
We also led the Kickstarter campaign, handling creative direction, video production, and marketing strategy. The result: the campaign surpassed its funding goal and helped Racebox Micro launch as a standout GPS tracker on the market.
We successfully
partnered with the RaceBox team from concept through to campaign launch. We defined a bold brand identity that communicated precision, speed and innovation. Together we produced dynamic visuals and content that brought the campaign to life - showcasing the real usage of the product with cinematic clarity.
We knew the mission required more than just great tech - it demanded a brand story, high-impact production and a launch strategy built to scale.